Iman Sadeghi
PhD Student
ACADEMIC AREA
Marketing
SUPERVISOR(S)
Dr. Sourav Ray
EMAIL
sadeghii@mcmaster.ca
Publications
Sadeghi, I., Banerjee, R., Ray, S., Bergen, M., & Dutta, S. (2022). Agency theory and B2B marketing: review and future directions. Handbook of Business-to-Business Marketing, 39-55.